The Skift Recovery Index is a real-time measure of where the travel industry stands in recovering from the COVID-19 pandemic. However, what is interesting is that transport preference is shifting slightly towards air travel and away from the road. The latest Skift Research Travel Tracker survey highlights that US travel is still heavily focused on domestic destinations. This is particularly celebration-worthy when considering that 15 of the 22 countries covered in the Index are still below the 50% mark.ĭespite borders opening up across various parts of the world, it’s clear by looking at the recent data that in terms of travel, home is where the heart is for US travelers. Mexico is also doing well and has a performance close to 95% of pre-pandemic levels. Keeping up the momentum of the last few months, the US has added another 6 percentage points to its score, which now stands at an impressive 86%. You get all the insights in the form of dashboards, reports, and visual data analytics. Dundas is another BI tool that produces real-time, data-driven insights and prepares, analyzes, and visualizes data. Following announcements made on May 19 regarding the reopening of borders to non-EU travelers, it is now hoped that the US market will be attracted to Europe once again, especially for the Fall and Christmas seasons. Best for mid-to-large enterprises for personalized reporting and data analysis (Quote-based). There is also a clear warning about the road ahead as South Africa and the UK could be in the ‘danger zone’ for June as cases of COVID-19 rise quickly once again.įollowing declines in COVID cases and the reopening of borders, France, Italy, Spain, and Germany are now reaping the rewards with their individual index scores rising by more than 10 points each.
The most recent Skift Recovery Index, which looks at data from May, shows the recovery in Europe is still going strong but that there were drops in South Africa and parts of Asia, such as Thailand and India. The average global score is now standing at 60 points for May 2021, which is positive, but there is still clearly a need to remain cautious as we look ahead. It could be that random video ad from Nike about cricket as religion in India, or the branding of a new hotel on a. It is that one piece of travel inspiration that gets stuck in your head that inspires you to travel. We’re launching a small side experiment called SkiftOne today. The latest edition of the Skift Recovery Index shows that the recovery is continuing to an extent across many regions, but some areas, such as Asia, are seeing declines. SkiftOne: travel inspiration for the thinking set, one a day.
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